As a result of intense prospecting work over the past 2 years, OTS Media International has been operating in Colombia since June of this year. With the help of our client NH Hoteles, with whom we work in some European countries, we do it since June in the Colombian, Mexican, Chilean and Argentinean markets, contributing
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In order to carry out successful media campaigns, it is essential to have a good roadmap, and that is to say that you have a good briefing. Next, we will see the steps to follow and an example. But first, what is a briefing? The briefing of a media campaign is a concise, complete and
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One of our main specialties is media planning for international advertising campaigns. We are an agency that supports other agencies that come to us for help to implement their clients’ campaigns in any country in the world. Each country has its peculiarities and it is not easy to carry out campaigns abroad due, among other
-> Continue reading Turismo de Madrid chooses OTS Media for international consultancy of their last campaign of 2017
We are going to close 2017 with very good news, OTS Media International has been the international media agency that won the contest published by the Junta de Andalucía for the planning and purchase of different advertising media and the dissemination of the destination Andalucía in the Netherlands during the last period of the year
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When we think of IKEA words like ‘Malm’, ‘Ektorp’, ‘Lack’ or ‘Billy’ come to our mind; these terms are part of our lives. The Scandinavian giant is where it is thanks to its Glocal Marketing (Global and local) defined strategy, which has made it possible that today the company is present in 49 countries, with
-> Continue reading IKEA, the global success doesn’t come alone
From OTS Media International we can already confirm our adhesion to Agencias de España, one more step within our new strategy of growth. Agencias de España was born to assume the challenge and the responsibility to promote, defend and lead a change of mentality in our sector, and the perception of it in Spanish society.
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“Banksy: we have reserved a space for you in one of our streets…”, with this message the neighborhood of Canido (Ferrol) tries to attract one of the most famous graffiti artist in the world. Through the planning of advertisements in some of the leading newspapers in England, France and Italy we have had the opportunity
-> Continue reading Estrella Galicia. ‘DEAR BANKSY’ Campaign
For over four years we have been planning and purchasing Turismo de Andalucía with exceptional results, obtaining maximum coverage, GRP’S and OTS. Planning and purchase of the campaign in conventional media of TOURISMO ANDALUCIA in Europe. The countries of coverage are: Germany, France, Italy and UK. Image and branding campaign with images of the most
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Since 2009, Sol Meliá Cuba has placed all its trust in us to carry out communication strategy, planning and purchasing the European international media plan in countries such as Spain, United Kingdom, France and Italy. Campaigns of image and notoriety of the hotel chain SOL MELIA in Cuba. Promotion of the 5 hotels of the
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With the opening of new direct connections with Puerto Rico, the objective of the campaign is to increase and increase travelers and travel bookings from Europe, especially Germany and Spain. For 2015, new potential markets have also been added: Norway, Sweden, Denmark and the United Kingdom. Type of services provided: Research and market studies, media
-> Continue reading Puerto Rico Tourism